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关于香港公共关系专业人员协会<\/b><\/p> \n
香港公共关系专业人员协会 (“协会”) 于1995年5月成立。自成立以来,协会积极推广公共关系为专业行业,致力提高社会大众对公关行业的认识,并代表公关业就有关社会议题发表意见。同时,协会为公关从业员的发展及整个行业提供一个意见交流及经验分享的平台。协会采纳一套公关从业员专业行为守则,鼓励会员及公关从业员遵守。<\/p> \n
作为一个由公关从业员组成的非牟利独立团体,协会设有六类会员,分别是创会会员、永久会员、专业会员、机构会员、附属会员及学生会员。<\/p> \n
协会不时举办讲座,邀请学者及资深从业员出席,就广泛议题分享经验及促进交流,并经常筹组参观活动及境外交流,还举办工作坊,期望有助会员提升公关技巧,协助事业发展。协会亦出版会讯《双关》,为会员提供最新的行业动态和报导协会活动情况。<\/p> \n
第<\/span>四届香港公共关系奖<\/b> (2018) <\/b>获奖名单<\/b> <\/b><\/p> \n 奖项类别<\/b> 获奖<\/b>单位<\/b> <\/b> 案例<\/b> 信誉/品牌管理<\/b> 金奖 希慎兴业有限公司 Hysan95<\/span><\/p> <\/td> \n <\/tr> \n 银奖 领展资产管理有限公司 盛汤厨房 企业社会责任<\/b><\/span><\/p> Corporate Social Responsibility<\/b><\/span><\/p> <\/td> \n <\/tr> \n 金奖 香港中华煤气有限公司 煮播 银奖 麦当劳香港 Happy Reading 2018<\/span><\/p> <\/td> \n <\/tr> \n 新创建集团有限公司 Have a Plastic-Free Day<\/span><\/p> <\/td> \n <\/tr> \n 优异奖 星展银行 (香港) 有限公司 Live Kind – Beyond Imagination <\/span><\/p> <\/td> \n <\/tr> \n 持份者传讯<\/b> 金奖 市区重建局 Keys to Solving a Half Century Old Issue 银奖 香港旅游发展局 “香港大城小区 -- 深水埗” 太古坊(太古地产) PROJECT AFTER 6: Cube Culture<\/span><\/p> <\/td> \n <\/tr> \n 整合营销传讯<\/b><\/span><\/p> Integrated Marketing Communications<\/b><\/span><\/p> <\/td> \n <\/tr> \n 金奖 奥美公共关系有限公司 HUAWEI P20 I P20 Pro: Seeing is believing <\/span><\/p> <\/td> \n <\/tr> \n 银奖 星展银行 (香港) 有限公司 DBS Live more, Bank less<\/span><\/p> <\/td> \n <\/tr> \n 香港旅游发展局 Hong Kong Shingo Art – Leveraging the J-POP 海洋公园公司 海洋公园哈啰喂全日祭2018 新媒体<\/b>\/<\/b>数码媒体传讯 金奖 奥美香港 HUAWEI X Rex Tso 'From Zero To Hero'<\/span><\/p> <\/td> \n <\/tr> \n 项目策划 金奖 领展资产管理有限公司 赤柱广场芬兰圣诞市集 银奖 利园协会 Lee Gardens Association Love is Nearby 信和集团 Mid-Autumn Celebrations<\/span><\/p> <\/td> \n <\/tr> \n 优异奖 麦当劳香港 Kidathon<\/span><\/p> <\/td> \n <\/tr> \n 海洋公园公司 海洋公园歌酒节2018 非政府组织/非牟利组织/社会企业传讯<\/b> 金奖 香港房屋协会 香港房屋协会七十周年公关活动 银奖 香港演艺学院传讯处 Brand building for The Hong Kong Academy for 世界自然基金会 环保海鲜周 跨境传讯 金奖 Sinclair<\/span><\/p> <\/td> \n 太古地产 - 鞋履:乐与苦展览 银奖 香港迪士尼乐园度假区 The Road to Success – Strategic 最高榮譽大獎 市区重建局 Keys to Solving a Half Century Old Issue 最佳创意奖 太古坊(太古地产) PROJECT AFTER 6: Cube Culture<\/span><\/p> <\/td> \n <\/tr> \n 创意优异奖 利园协会 Lee Gardens Association Love is Nearby 奥美香港 HUAWEI X Rex Tso 'From Zero To Hero'<\/span><\/p> <\/td> \n <\/tr> \n 信和集团<\/span><\/p> Sino Group<\/span><\/p> <\/td> \n Mid-Autumn Celebrations<\/span><\/p> <\/td> \n <\/tr> \n 新晋公关专业人员奖 陈佩婷 李颖欣 卓越公关专业人员大奖 卢子健博士
<\/b><\/p> \n \n \n
\n
Categories<\/b><\/span><\/p> <\/td> \n
W<\/b>inner<\/b><\/span><\/p> <\/td> \n
Campaign<\/b><\/span><\/p> <\/td> \n <\/tr> \n \n
<\/b>Reputation \/ Brand Management<\/b><\/span><\/p> <\/td> \n <\/tr> \n \n
Gold Award<\/span><\/p> <\/td> \n
Hysan Development
Company Limited<\/span><\/p> <\/td> \n \n
Silver Award<\/span><\/p> <\/td> \n
Link Asset Management
Limited<\/span><\/p> <\/td> \n
Souper Kitchen - Link's Thematic Campaign
2017\/18<\/span><\/p> <\/td> \n <\/tr> \n \n \n
Gold Award<\/span><\/p> <\/td> \n
The Hong Kong and China
Gas Company<\/span><\/p> <\/td> \n
Chef Anchor<\/span><\/p> <\/td> \n <\/tr> \n \n
Silver Award<\/span><\/p> <\/td> \n
McDonald's Hong Kong<\/span><\/p> <\/td> \n \n
NWS HOLDINGS LIMITED<\/span><\/p> <\/td> \n \n
Award of Merit<\/span><\/p> <\/td> \n
DBS Bank (Hong Kong)
Limited<\/span><\/p> <\/td> \n \n
<\/b>Stakeholder Engagement<\/b><\/span><\/p> <\/td> \n <\/tr> \n \n
Gold Award<\/span><\/p> <\/td> \n
Urban Renewal Authority<\/span><\/p> <\/td> \n
Through Engagement at Kwun Tong Town
Centre Project <\/span><\/p> <\/td> \n <\/tr> \n \n
Silver Award<\/span><\/p> <\/td> \n
Hong Kong Tourism Board<\/span><\/p> <\/td> \n
Hong Kong Neighbourhoods - Sham Shui Po<\/span><\/p> <\/td> \n <\/tr> \n \n
Swire Properties' Taikoo
Place<\/span><\/p> <\/td> \n \n \n
Gold Award<\/span><\/p> <\/td> \n
Ogilvy Public Relations
Worldwide Limited<\/span><\/p> <\/td> \n \n
Silver Award<\/span><\/p> <\/td> \n
DBS Bank (Hong Kong)
Limited<\/span><\/p> <\/td> \n \n
Hong Kong Tourism Board<\/span><\/p> <\/td> \n
Influence<\/span><\/p> <\/td> \n <\/tr> \n \n
Ocean Park Corporation<\/span><\/p> <\/td> \n
Halloween Fest 2018<\/span><\/p> <\/td> \n <\/tr> \n \n
<\/b>New Media \/ Digital Communications<\/b><\/span><\/p> <\/td> \n <\/tr> \n \n
Gold Award<\/span><\/p> <\/td> \n
Ogilvy Hong Kong<\/span><\/p> <\/td> \n \n
<\/b>Event Management<\/b><\/span><\/p> <\/td> \n <\/tr> \n \n
Gold Award<\/span><\/p> <\/td> \n
Link Asset Management
Limited<\/span><\/p> <\/td> \n
Stanley Plaza Finnish Christmas Wonders<\/span><\/p> <\/td> \n <\/tr> \n \n
Silver Award<\/span><\/p> <\/td> \n
Lee Gardens Association<\/span><\/p> <\/td> \n
Christmas Community Festival<\/span><\/p> <\/td> \n <\/tr> \n \n
Sino Group<\/span><\/p> <\/td> \n \n
Award of Merit<\/span><\/p> <\/td> \n
McDonald's Hong Kong<\/span><\/p> <\/td> \n \n
Ocean Park Corporation<\/span><\/p> <\/td> \n
Drink'N Music Fest 2018<\/span><\/p> <\/td> \n <\/tr> \n \n
<\/b>NGOs \/ NPOs \/ Social Enterprises Communications<\/b><\/span><\/p> <\/td> \n <\/tr> \n \n
Gold Award<\/span><\/p> <\/td> \n
Hong Kong Housing Society<\/span><\/p> <\/td> \n
HKHS 70th Anniversary PR Campaign<\/span><\/p> <\/td> \n <\/tr> \n \n
Silver Award<\/span><\/p> <\/td> \n
Communications Office,
The Hong Kong Academy
for Performing Arts<\/span><\/p> <\/td> \n
Performing Arts -- Academy Festival <\/span><\/p> <\/td> \n <\/tr> \n \n
WWF<\/span><\/p> <\/td> \n
Creating positive change for our oceans
through Sustainable Seafood Week<\/span><\/p> <\/td> \n <\/tr> \n \n
<\/b>Cross-boundary Communications<\/b><\/span><\/p> <\/td> \n <\/tr> \n \n
Gold Award<\/span><\/p> <\/td> \n
Swire Properties presents Shoes: Pleasure and
Pain in partnership with the V&A<\/span><\/p> <\/td> \n <\/tr> \n \n
Silver Award<\/span><\/p> <\/td> \n
Hong Kong Disneyland
Resort<\/span><\/p> <\/td> \n
Cross-boundary Communications Leveraging
Mega Infrastructure Projects<\/span><\/p> <\/td> \n <\/tr> \n \n
<\/td> \n <\/tr> \n \n
Grand Award of Excellence<\/b><\/span><\/p> <\/td> \n <\/tr> \n \n
Urban Renewal Authority<\/span><\/p> <\/td> \n
Through Engagement at Kwun Tong Town
Centre Project<\/span><\/p> <\/td> \n <\/tr> \n \n
<\/td> \n <\/tr> \n \n
<\/b>Most Creative Campaign Award<\/b><\/span><\/p> <\/td> \n <\/tr> \n \n
Swire Properties' Taikoo Place<\/span><\/p> <\/td> \n \n
<\/td> \n <\/tr> \n \n
<\/b>Award of Merit in Creativity<\/b><\/span><\/p> <\/td> \n <\/tr> \n \n
Lee Gardens Association<\/span><\/p> <\/td> \n
Christmas Community Festival<\/span><\/p> <\/td> \n <\/tr> \n \n
Ogilvy Hong Kong<\/span><\/p> <\/td> \n \n \n
<\/td> \n <\/tr> \n \n
<\/b>Young Professional of the Year Award<\/b><\/span><\/p> <\/td> \n <\/tr> \n \n
Ms Chan Pui Ting Janet<\/span><\/p> <\/td> \n <\/tr> \n \n
Ms Joyce Li <\/span><\/p> <\/td> \n <\/tr> \n \n
<\/b>Distinguished Professional of the Year <\/b><\/span><\/p> <\/td> \n <\/tr> \n \n
Dr Lo Chi Kin<\/span><\/p> <\/td> \n <\/tr> \n <\/tbody> \n <\/table> \n<\/div> \n